Follow Vogue Arabia

How the Statement Logo Bag Made a Cool Comeback

This summer saw the emergence of the slogan tee on the street style circuit – after all, it’s a surefire way to make a statement. From Dior to Haider Ackermann, whatever your thoughts are, it’s an on-point way to wear them (literally) on your sleeve. At the couture shows, wordy and punchy sayings were replaced with a more repetitive graphic: the classic logo. Forget about being discreet, it’s time to brazenly show your love for your favorite designer and wear the maison‘s stamp emblazoned on this season’s must-have bags. Here’s how the street style stars are making labels cool again.

5 statement T-shirts to wear on repeat

View All
Vogue Collection