Mobile marketplace platform The List is adding the celebrity and influencer-loved brand Weat to its roster. The bag and accessories brand will now be available to shoppers in the Middle East exclusively on the Dubai-based mobile luxury fashion platform.
Founded in 2017 by Nina Sieber, Weat has since garnered a cult following from influencers and celebrities across the world, including Rosie Huntington-Whitely, Rita Ora, Kendall Jenner, and Leonie Hanne. The brand finds its name from the acronym meaning “We eat avocado toast,” that is used to “acknowledge a special lifestyle, feeling or moment.”
Weat embodies the feminine spirit and prides itself on being fashion forward, offering a range of stylish and high-end bags and accessories fit for any occasion. Looking “to charm a generation of go-getting, game-changing, travel-loving women around the globe,” Weat was created in the fast-paced Hong Kong environment and is perhaps best recognized for its signature Toast bag.
The versatile Toast bag can be worn in several different ways, ranging from the chic and classy clutch, a shoulder bag, to a sophisticated belt bag. It also features a distinctive triangle carabiner, noted to be the “striking eye-catcher,” that works both as a handle and allows the bag to be clipped onto a larger shopper for an added bit of style and storage. The bag is available in two different sizes and multiple finishings, including a croc-embossed Italian leather and vibrant metallic hues, and priced from AED 950-1,170.
As a sign of the times, Weat has also created dazzling face masks, to add extra glamor to any outfit. The handmade masks feature a crystal or sequin mesh exterior, with a soft cotton interior. Each mask is priced between AED 145-180, and has been made from upcycled materials, including an adjustable strap, so that it can be worn around the neck.
Weat is now exclusively available online in the Middle East at The List.