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This Dubai-Based Jewelry Brand is Dedicated to Supporting Syrian Refugees

Long chain with four birds from uSfuur’s new collection.
Courtesy of uSfuur

If you’re looking for a thoughtful and coveted present for your hostess or loved one this Ramadan, uSfuur’s latest collection is primed for Holy Month gifting. The Dubai-based jewelry brand was founded by Syrian-born Yara Tlass last September. Tlass is a strong advocate for human rights and aims to spread a message of hope with her delicate yet so-wearable designs. The necklaces, chokers, rings, bracelets, and anklets are handcrafted in 18-karat white, yellow, and rose gold, with dainty wings and bird motifs symbolizing freedom, peace, and hope.

Hot on the heels of the Fashion For Relief runway showcase at Cannes 2017, where Naomi Campbell helped to raise funds for Syrian youngsters through Save the Children, uSfuur similarly aims to help people affected by the ongoing strife. The jewelry brand is in partnership with grassroots charity organization Watanili, which receives a percentage from each sale to help support displaced Syrian communities in need. Ramadan is all about giving back, after all.

For more information, orders, and enquiries, email

For other ways to help Syrian families in need, click here

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