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Worn as an Abaya, HE Sheikha Al Mayassa Bint Hamad Al-Thani’s Off-White Coat Featured an Unexpected Slogan


Photo: Facebook/almayassahamad

On March 31, fashion enthusiasts and lovers of Off-White came together in Qatar for a special evening that celebrated the label founded by late American designer Virgil Abloh. Part of ‘Qatar Creates’, a series of workshops, exhibits and talks that lead up to the opening of the National Museum of Qatar, the special evening put on display some of the brand’s most exciting creations, and was attended by a handpicked selection of guests, which included supermodel Naomi Campbell, and HE Sheikha Al Mayassa bint Hamad Al-Thani.As we are on the brink of the onset of the Holy Month of Ramadan, Campbell attended the event in a yellow overcoat that gave modest dressing a street style spin with its sparkling silver cuffs and trademark Off-White utility belt, which came in a soothing white and beige palette. But all eyes were on HE Sheikha Al Mayassa bint Hamad Al-Thani, who also gave her nod of approval to the label by donning an equally interesting piece from its lineup for the occasion.


Photo: Facebook/almayassahamad

The royal walked into the event, hosted at M7 Studio, dressed in a deep blue ankle-grazing Off-White coat, which served well as a new-age abaya. While at first glance, the layer looked simple, it came with two very distinct design elements. The first: a neon green label on the left sleeve, and the second, the world ‘respectfully’, which was embellished in sparkling rhinestones on the back of Her Excellency’s coat. Along with creating an interesting sartorial moment, the add-on also shared an important reminder of what matters most during Ramadan, a time of focusing on self-reflection, growth, respectfulness, and community.



Take a closer look, and you’ll notice that Naomi Campbell’s Off-White layer came with the same message as HE Sheikha Al Mayassa bint Hamad Al-Thani’s. While the former styled her piece with bold boots, the latter went the traditional route with a head covering. In case you missed it, Off-White also launched its special Ramadan collection today, which spotlights pieces that are modest, comfortable and festive, thanks to their Swarosvki detailing.


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