The Saint Laurent show will be a highlight on the Paris Fashion Week calendar no longer. Each spring and fall season, twice annually, Saint Laurent marked Paris Fashion Week with edge and glamour, inciting unbridled excitement in those fortunate enough to receive an invitation in a personalized leather pouch. Cindy Crawford, Kate Moss, and Catherine Deneuve, were just some of the icons who flocked to the show, held at Trocadero directly across from the Eiffel Tower, which would glitter with over a thousand lights reflecting on the slick black runway as models including Naomi Campbell and Kaia Gerber walked the show. Many, including Adut Akech and Nora Attal saw their careers skyrocket after being cast to walk a Saint Laurent show.
However, in breaking news, this morning, it has been announced that the Saint Laurent fashion show will be no more, for the year 2020, and so far as we know it.
“Conscious of the current circumstance and its waves of radical change, Saint Laurent has decided to take control of its pace and reshape its schedule,” read the release sent out by the French maison this morning. “Now more than ever, the brand will lead its own rhythm, legitimating the value of time and connecting with people globally by getting closer to them in their own space and lives. With this strategy firmly in place, Saint Laurent will not present its collections in any of the pre-set schedules of 2020. Saint Laurent will take ownership of its calendar and launch its collections following a plan conceived with an up-to-date perspective driven by creativity.”
YSL was founded by Algerian-French designer Yves Saint Laurent in 1961. As of 2016, Italian Anthony Vaccarrello is at the helm of the maison. This past summer, he orchestrated a stunning Paris exhibition dedicated to the late designer’s forever muse, a woman he considered to be his “twin” Betty Catroux. The retrospective of her wardrobe showcased Saint Laurent’s penchant for menswear to build a strong female character. Next year, the maison will celebrate its 60 years; many will hope, it will signal a return to the Paris runways.
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