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Natalia Vodianova Fronts Loro Piana’s Latest Launch: the Sesia Bag

Behind-the-scenes of the Sesia campaign shoot, fronted by Natalia Vodianova Photo: Courtesy of Loro Piana

Loro Piana, the luxury Italian fashion label known for its superior fabrics (think extra fine wool, the softest cashmeres), and first-class craftsmanship, has expanded its portfolio over recent years to focus on the growth of its leather goods category. For longtime fans of the brand, rest assured that their signature of timeless design remains intact: novelty trend-led accessories these are not.

Loro Piana

The new Sesia bag comes in a palette of powdery hues Photo: Courtesy of Loro Piana

Take for example the new Sesia bag, a beautifully curved top handle with smooth contours inspired by the silhouettes of natural objects and organic forms. Available in satin and grain matte finishes, the collection comes in a palette of powdery hues including rose, white, buttercup yellow and eucalyptus – a wardrobe staple for the quiet and confident…and the environmentally-conscious. The leather used has been certified by the Leather Working Group, a non-profit organization that works to reduce the environmental impact of the leather industry.

A self-described “unconditional fan” of the brand, supermodel and philanthropist Natalia Vodianova (who fronts the house’s spring campaign), has found inspiration in Loro Piana’s minimal-yet-luxe approach, styling their tailored coats and knits oversized and loose. But their latest launch has become a new favorite.

Photo: Courtesy of Loro Piana

“I particularly love the Sesia bag. The colors are beautiful, the shapes are simple and the style is effortless,” Vodianova says. Plus, it’s spacious enough for her to use everyday. “I need a bag big enough to put my diary in…I’m not one of those women who collects bags – I absolutely need to be able to slip all of my essentials inside.”

Photo: Courtesy of Loro Piana

As the fashion industry continues to reevaluate its environmental footprint, in addition to its seasonal calendar, it’s reassuring to know there are heritage brands like Loro Piana who remain consistent – a reliable provider of high quality, timeless design – when so much of everything else is in flux.

Read Next: A Day in the Life of Model Malika Louback, the New Face of Loro Piana

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