Italian luxury brand Loro Piana is expanding in the Middle East with the launch of a new ecommerce store in Saudi Arabia.
Launched in November, the new Loro Piana platform offers Saudi customers access to its popular collections online, along with a selection of novelties designed and sold exclusively in the Kingdom.
The exclusive pieces include the women’s reversible Harvey coat, crafted from soft shearling glacé, and the Extra Pocket L14 pouch, a versatile lizard leather pouch with a wide opening and detachable shoulder strap. It’s worth noting that the exclusive items are only available online for a limited period, so check out the shop quickly.
The new platform for Saudi Arabia allows Loro Piana customers to shop the brand’s ready-to-wear pieces for both men and women, accessories, and leather goods from the comfort of their own homes, with items delivered within the Kingdom with no extra shipping fees.
Originally from Trivero, in Piedmont, Northern Italy, the Loro Piana family became wool fabric merchants in the early 19th century. They later moved to Valsesia, and Pietro Loro Piana founded the company on April 4, 1924. Acquired by LVMH in 2013, the house continues to be known for its high-quality craftsmanship and items crafted in the most finest and rarest natural fibres such as cashmere, baby cashmere and precious vicuña. The launch of the online store in Saudi Arabia fortifies the brand’s continued success and pays homage to the region, further exemplifying its commitment towards local clientele. Learn more about the online store here.
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