While the competition for the biggest and boldest fashion statement is fierce with designers creating extravagant ensembles for the runways and celebrities stepping out in audacious red carpet looks, sometimes the most eye-catching statement is the simplest as Danish eyewear brand Lindberg has proved time and time again.
Internationally renowned for its lightweight design incorporating responsibly sourced materials and innovative craftsmanship, Lindberg’s minimalist frames reflect the family-run business’s ethos of “discreet excellence” and “uncompromising quality”. Devoid of all screws, rivets, and welds yet still strong and flexible, these award-winning designs have revolutionized modern eyewear and are often touted among the most comfortable in the world as an unnoticeable extension of the wearer.
Grounded in the traditional design aesthetics of the brand’s Danish heritage, every minute detail is accounted for to create a cohesive and visually appealing frame, which should come as no surprise considering the CEO, Henrik Lindberg, is an architect himself. Composed exclusively from titanium, gold, platinum, diamonds, and natural animal horn, each model is a testament to the idea that the whole is only as strong as its separate parts.
Lindberg’s newest strip collection inspired by the 70s and 80s feature contemporary reimaginations of the eras’ iconic styles, from cat-eye to aviator, while the bespoke made-to-order process still encourages individualism to reign free. As periods in time recognized for its commitment to making a statement, it only seems fitting Lindberg chose to embody that spirit in its eyewear during a current social climate that shares similar sentiments of action and change.
The new air titanium rimless frames in sleek silhouettes, original lens shapes, and vibrant colorways exude elegance and creative expression with billions of customized combinations for the wearer to indulge in their artistic side. To help take on the bright desert sunlight, choose from tinted lenses or one of Lindberg’s sunglasses that provide an equally endless array of options.
Click through the gallery below for a closer look at Lindberg’s latest eye-opening collection.
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