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Kendall Jenner’s Favorite Bag Is This Statement Piece From Gucci’s Tom Ford Era


Kendall Jenner. Photo:

Tom Ford’s tenure at Gucci was a key moment in fashion history. House of Gucci touched on the influence of the Texan designer’s impactful vision (he was creative director from 1994 to 2004), and caused a rush on vintage Gucci pieces from his decade at the house following the film’s release.

Kendall Jenner is one of many to invest in a slice of Ford’s Gucci. Jenner has been spotted with the GG monogrammed shoulder bag, which made its debut in Gucci’s spring/summer 2004 show, on several occasions since 2019. Most recently, she was seen with it slung over her shoulder in LA, styled with a baby cropped tee from Cherry LA, her cherished Khaite jeans, and Dmy by Dmy sunglasses.


Kendall with her Tom Ford-era Gucci bag in 2020. Photo: Getty

The supermodel’s prized bag is the definition of Y2K style. The curvaceous trapezoid silhouette is catnip for millennials or Gen Z-ers on the hunt for a trophy Noughties piece. The monogrammed GG logo detailing, croc-embossed green and yellow strip and zingy metallic studs all add to the bag’s throwback appeal, but it’s the green hardware that makes it truly one of a kind. The centerpiece is a twist on Gucci’s signature horsebit: the rings are adorned with bejeweled snakes.


Gucci spring/summer 2004. Photo: Getty

In December, Kendall stepped out with another of Ford’s bag designs. To attend an event to celebrate her 818 tequila brand, she wore a cherry-red Gucci bag slung over her shoulder. She styled it with a vintage Jean Paul Gaultier dress – another sought-after brand that’s attracting a flurry of interest on the resale market.

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