Originally intended to launch on August 6, H&M‘s collection with Lebanese designer Sandra Mansour came to a halt following the explosions in Beirut on August 4. While the new launch date remained unclear at the time, the collection has now dropped; making it the first collaboration between the Swedish retailer and an Arab designer. To honor the launch, and Mansour’s home city, H&M has donated US $100,000 to the Lebanese Red Cross. Taking to Instagram to express her gratitude, Mansour said she was “profoundly touched by H&M and the entire team’s support and understanding during these unprecedented times.” “Their generous donation of $100,000 will go to the Lebanese Red Cross to support first responders and victims of this tragic event. We are truly touched and thankful,” she continued.
Featuring 15-pieces, the couturier’s new collection is an ode to whimsical femininity. Comprising delicate lace dresses, ultra-feminine ruffled tiers, and romantic flowing silhouettes, the collection is available both online and in-store. Named “Fleur du Soleil,” the collection is centered around the motif of a sunflower; and in particular, the way in which it follows the sun from day to night. Alluding to her hopes for Lebanon, Mansour referenced the motif while celebrating the launch of her collection on Instagram. In a caption written on August 27, Mansour said, “During these dark times, we are heartened by both H&M and the world’s support for Lebanon.” Accompanied by a sunflower emoji, the designer continued, “We believe in the power of light and spreading it.” Personally impacted by the explosions, Mansour’s Beirut atelier was left severely damaged; with windows smashed, and myriad pieces destroyed.