Founded in 2011, young Egyptian designer Jude Benhalim has enjoyed an impressive trajectory, honing her signature with each new collection while exploring new creative grounds. Her latest drop for FW20, titled Eruption, serves as an effusive manifestation of ignition with a stunning selection of earrings, necklaces, cuffs and rings in artistically battered gold-plated brass, silver and resin. While most people tend to view the topic of erupting volcanoes and lava as catastrophic natural disasters, Benhalim lends us her artistic lens, finding beauty and inspiration in the concepts of fire and passion. For the designer, Eruption is symbolic of what is within — a powerful moment that drives women to new dimensions, to discover their strength and inner beauty.
As visually mesmerizing as magma, the collection features recycled-waste resin meticulously outlined with a maze of textured metal. An ornamental aesthetic features asymmetric elements, curvy silhouettes, irregular waves, cut-out details and shades reflective of the season: deep blue, burnt red and ultramarine green.
Like so many designers who have used the gentler pace of 2020 as a time to reflect and take stock of their environmental footprints, Benhalim has reaffirmed her commitment to ethical practices. Crafted from sustainable metals (silver and gold-plated brass), Eruption is her most environmentally-sound offering to date. “I’ve done a lot of reflecting during this tough year,” she says, “and part of that reflection has been an increased awareness of myself and my surroundings, and my responsibilities towards the earth.”
Not only limited to the use of recycled metals, the production process involves utilizing the support and artisanal skills of homeland communities – a localized and cyclical approach that many international designers are now exploring.
In an exclusive video, we’re offered a behind-the-scenes look at the techniques used to create each intricate piece, beautifully narrated by Benhalim who explains her creative vision.
Jude Benhalim’s FW20 collection, Eruption, is now available in stores and online
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