Animation by Djinane AlSuwayeh
The House of Bulgari has created watches for some of the world’s most revered names for more than 130 years, from Elizabeth Taylor (who wore a 1961 Serpenti watch) to model Doutzen Kroes. These pieces double as both jewelry and timepieces and make it effortless to wear rows of diamond baguettes at breakfast.
Now, Bulgari has introduced a sophisticated new lineup of watches to its delicate but versatile Lucea collection. The new range includes a miniature Piccola watch that boasts all the hallmarks of Bulgari function and form: the signature colored gemstone winding mechanism is inset with a perfect-cut diamond, and featured in a cabochon pink cut; Meanwhile, a new, Lucea watch (pictured above) is available in guilloché blue and plum jewel tones, and features alligator leather straps that match the dial color.
Designer Fabrizio Buonamassa Stigliani references the cultural heritage of ancient Rome with numeral indexes at the hours of six and twelve. Classic architectural Italian design is ever-present across the collection, with precise curves and insets well placed to emphasize the watch face. Incidentally, the Lucea was the first women’s timepiece created by Bulgari; its new incarnation is modeled by millennial Lily Aldridge, making it relevant across the generations.
Bulgari’s Lucea collection ranges from US $4,200 to US $49,900. Available online and in Bulgari boutiques.
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Credits:
Animation: Djinane AlSuwayeh
Editing Assistant: Jamila Al Adwani
Set Stylist: Samantha Francis, The AgenC