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These Two Iconic Sneaker Brands have Collaborated to Create an All-New Pair of Kicks

Stirring sneakerheads all over the world, Adidas and Reebok have joined forces on an all-new pair of kicks. The groundbreaking collaboration sees Reebok’s classic Instapump Fury combining with Adidas’ Boost technology to form the Instapump Fury Boost sneaker. Set to drop for the fall/winter 2019 season, the sneaker will be released in five different colorways in three exclusive packs, ‘Prototype’, ‘OG Meets OG’ and ‘Black & White.’

“Instapump Fury Boost is exactly something we would have tried back in 1994 if we had the technology,” said Steven Smith, designer of the Instapump Fury, “We were always experimenting to find the best cushioning system possible. It is great to build a hybrid of the best of both brands’ technologies.”

The Prototype model features the original colorway of Smith’s ‘pullover’ Instapump Fury production sample. It will be the first time, this classic white, royal blue, and solar orange Fury colorway will be released. The Prototype’s incorporation of the same mesh paneling used in the original UltraBoost is also a subtle nod to Adidas’ Boost revolution.

A bold color palette shines through the OG Meets OG model which salutes the inaugural Instapump Fury and UltraBoost colorways as the name suggests. To make a visual statement, Smith used an incendiary citron-yellow upper, glowing against crimson and black accents.

Made for the fashion-forward, the Black & White pack boasts immaculate monochrome uppers highlighted by a glimmer of metallic GraphLite. The model’s bold futurism balanced with organic raw gum outsoles, and its black and white combination are bound to make the sneaker a wardrobe staple.

The Adidas x Reebok Instapump Fury Boost Drop Calendar. Courtesy

The Instapump Fury Boost Prototype will be available in GCC on November 15, while the OG Meets OG pack will be available on November 22, and the Black & White pack on December 6. 

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