One of the biggest humanitarian events in the world is heading to Dubai this September, promising a day of star-studded performances and inspiring speeches from today’s most prominent artists and activists. Global Goal Live: The Possible Dream, one of the latest events from the Global Citizen movement, is a 10-hour live broadcast spanning six continents that calls for donations from governments, companies, and philanthropists to reach the AED 1.28 trillion annual goal needed to end extreme poverty by 2030.
His Excellency Mohammed Abdullah Al Gergawi, the UAE’s minister of cabinet affairs and the future and secretary general of the Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI) announced during the World Economic Forum in Davos yesterday that Dubai will be the seventh city to join the historic music broadcast this fall.
“The rumors are true — #GlobalGoalLive: The Possible Dream is heading to Dubai on Sept. 26, 2020,” confirmed Global Citizen on Instagram.
Similar to music events such as the infamous Live Aid concert in the 80s that raised millions of dirhams for famine relief in Africa with sets from Queen, Madonna, Elton John, and other celebrated musicians, Global Goal Live will also feature a stellar lineup across New York City, Seoul, Lagos, Dubai, and yet-to-be-announced cities in Europe and Latin America.
Coldplay, Alicia Keys, Billie Eilish, Lizzo, Pharrell Williams, Shawn Mendes, and Usher are among those already confirmed to perform during the televised gig but concert-goers will have to wait and see who will be taking the stage in the Middle East edition.
“We could not be more excited to see Global Goal Live heading to Dubai, and for the campaign’s first-ever live event in the Middle East,” said Hugh Evans, co-founder and CEO of Global Citizen in a statement. “Ending extreme poverty is a global effort, which will require input and advocacy from leaders across every continent. We are proud to count The Emirates as part of this movement.”
The UAE is making a conscious effort to engage in worldwide humanitarian efforts with this concert just being one of the major initiatives announced this week. The Arab nation is also launching Global Coder, an unprecedented effort to teach and certify five million young citizens in coding.
“Hosting Global Goal Live: The Possible Dream in September reflects The Emirates’ humanitarian efforts to eradicate worldwide poverty. The Emirates is pushing a transition in humanitarian efforts towards greater utilization of technology to empower communities driven by His Highness Sheikh Mohammed bin Rashid Al Maktoum,” said His Excellency Mohammed Abdullah Al Gergawi in a statement. “Teaching 5 million young individuals how to code is the biggest worldwide project in its field; it’s a signal of support and hope from His Highness Sheikh Mohammed bin Rashid Al Maktoum to the world’s youth.”
With 193 world leaders committed to realizing the Global Goals and some of the world’s biggest personalities advocating for change as members of the movement such as Priyanka Chopra Jonas and John Legend, Global Citizen has one decade left to fulfill its ambitious deadline of 2030. “We are entering our most crucial year yet, as 2020 marks the final 10-year push to achieve the United Nations’ Sustainable Development Goals,” the movement posted on Instagram. “Thank you to everyone who took action on some of the world’s most pressing issues this past year — and to those who will continue to do so in 2020.”