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Princess Eugenie Chose This Unexpected British Label for her Elegant Wedding Gown


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She previously hinted she would wear a designer from her native Great Britain, and Princess Eugenie did just that on her wedding day. However, while labels including Alexander McQueen (worn by the Duchess of Cambridge on her big day) and Erdem was bandied about before the day, the bride-to-be instead surprised crowds with an unexpected choice.

The granddaughter of Queen Elizabeth II chose British-based label Peter Pilotto to design her bridal gown for her October 12 nuptials to Jack Brooksbank. Princess Eugenie arrived at Windsor Castle in the full-sleeved dress with a portrait neckline, which was designed by the label’s creative duo of Christopher de Vos and Peter Pilotto. With a fitted bodice and full, flowing skirt, the elegant number blended a classic, refined silhouette with a hint of texture for a contemporary twist. Princess Eugenie is believed to have worked closely with the designers on the bespoke creation, after previously donning the label, founded in London in 2007, several times in the past.


Image: Getty

De Vos and Pilotto researched previous royal wedding gowns before deciding on the corseted silhouette, which also features embroidery pertinent to the bride and groom. “A thistle to acknowledge the couple’s fondness for Balmoral, a shamrock as a nod to the bride’s roots, and a rose and ivy to represent the couple’s home,” according to British Vogue.

The royal teamed the sweeping number with the Greville Emerald Kokoshnik tiara, which twinkled with diamonds and emeralds under the camera flashes. The tiara, crafted in 1919 by Boucheron, was lent to Princess Eugenie by Her Majesty The Queen for the day. The bride purposefully decided to go without a veil for the ceremony, instead allowing the gown’s V-back to show her scars, gained after the royal underwent corrective surgery for scoliosis aged 12. Diamond and emerald earrings, a wedding gift from the groom, and Charlotte Olympia heels were Princess Eugenie’s finishing touches.


Image: Getty

The royal wed her long-term partner at St George’s Chapel in the grounds of Windsor Castle, with guests including the Duke and Duchess of Cambridge, the Duke and Duchess of Sussex, and Queen Elizabeth II in tow. Attendees also included icons from the realms of fashion and music, such as Naomi Campbell, Cara Delevingne, and Ellie Goulding. Mabrouk to the newlyweds!

Now Read: The Best-Dressed Guests at Princess Eugenie’s Royal Wedding

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