11 Howard is a symbol of creative hospitality, situated in the center of New York’s SoHo neighborhood, right at the intersection of Bowery, Chinatown, and Little Italy.
The Lowdown
Nestled in the renowned culture of lower Manhattan, this district has a long history as a hub for creative expression, having nurtured artists like Chuck Close and Frank Stella throughout the 1960s and 1970s. A legacy of artistic energy lives on today, intertwined into the neighborhood’s numerous cultural, fashion, and culinary offerings.
11 Howard merges Scandinavian simplicity with New York’s vibrant nature, demonstrating the synthesis of eternal class and the lively spirit of the city lifestyle. The hotel sets to leave its mark on the history of exemplary hospitality. Its fundamental core is captured by its central concept of “conscious hospitality,” an ethos that pervades every aspect of the organization.
Stylish Eats
In the world of New York gastronomy, authenticity prevails. This idea drives 11 Howard’s dedication to quality, leading to a collaboration with famous restaurateur Stephen Starr to provide a dining experience of a lifetime within the hotel. Introducing Le Coucou, a partnership between Starr and renowned chef Daniel Rose. This beacon of French cuisine embraces warmth, with an assortment of exquisitely simple yet tasty delicacies that embody Rose’s own take on traditional French cuisine. Wrapped amid an exquisite milieu created by the skillful expertise of Roman and Williams, visitors are welcome to enjoy an unparalleled culinary experience that offers great food alongside an incredible ambiance.
Suite Talk
Plunge into the realm of 11 Howard’s guest suites to experience refinement and unrivaled luxury. The units have an everlasting charm, thanks to their perfectly preserved light oak floors and custom-made furniture. Natural bamboo rugs, double-weave wool bed blankets, and ceramic wall sculptures by renowned Taiwanese artist Katie Yang bring an element of artistry to each space. Offering 207 beautifully constructed guestrooms and suites, the hotel establishes a new benchmark for luxurious accommodation. Every room is defined by soaring 11-foot ceilings and large windows that provide a stunning panorama of the skyline. The rooms range from the Howard queen room to the opulent 3,000-square-foot terrace suite, catering to every desire.
Insider’s Tip
11 Howard now holds a special partnership with HigherDOSE, the renowned in-house spa that has taken over the world of health and wellbeing. The term DOSE, which stands for dopamine, oxytocin, serotonin, and endorphins, is central to HigherDOSE and refers to the brain’s natural positive chemicals produced throughout treatments in their cutting-edge infrared saunas. The hotel invites guests to this session which aids in cleansing, improves sleeping conditions, and relieves muscle tension.
Vogue Verdict
From its painstakingly crafted design to its excellent setting and assortment of services, 11 Howard illustrates a refined yet welcoming culture, appealing to travelers seeking an escape inside this lively city.