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Fujairah’s Female-Empowering Charity Event is Back For Its Sixth Edition

Courtesy of Platform 09

H.H. Sheikha Shamseh bint Hamad bin Mohammed Al Sharqi, daughter of H.H. Sheikh Hamad bin Mohammed Al Sharqi, the ruler of Fujairah, will be hosting the sixth edition of charity exhibition Zero Nine alongside the newly-unveiled interactive Platform 09 from January 30 to February 2 to showcase and empower local businesswomen from the Middle East and North Africa. “Empowering women has been my passion for a long time,” states Her Highness. “It brings me great honor that Platform 09 has been providing a creative space for empowered women of Fujairah and the Arab world for the past six years,” she adds.

Named after Fujairah’s area code, the eventful four-day exhibition is located in in the Emirate’s Al Rumailah District, under the theme “Discovering Sense – Open Air, Open Mind”. Now in its sixth edition, the interactive charity exhibition will offer a wide selection of clothes, cosmetics, interiors, and gifts by local talent across the region alongside homegrown brands Dark Shaikha, Wana Fashion, Nadia Saleh, and Carmen Perfumes. “Our sisters, mothers, cousins, aunts, and friends have contributed to our world with their creativity, and I want to share this as a representation of our beautiful culture,” Al Sharqi notes.

All revenues from the exhibition will be donated to the UAE’s Ewa’a Shelters for Victims of Human Trafficking, an active non-profit organization that combats human trafficking while offering safety and refuge to victims. Each year, the exhibition draws attention to a different local charity. Last year, the event raised funds for the UAE’s Make a Wish Foundation.

Accompanying the exhibition is an elaborate installation boasting 9 interactive “Sensory Towers” set up around the open-air space, which guests can visit for a series of different activations, including introductory yoga and meditation classes. Guests can also look forward to a lineup of thought-provoking talks moderated by Maha Alhamed with industry experts including prominent women from the region such as Joelle Mardinian and Taim Al Falasi.

Vogue Arabia’s editor-in-chief Manuel Arnaut is also set to take to the stage on February 1 to discuss the impact that social media has had in the way people consume fashion.

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