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The World’s Most Expensive Perfume Was Just Created in the UAE

Asghar Adam Ali with Shumukh. Supplied

UAE has a new addition to its long list of fine fragrances. Asghar Adam Ali, a perfumer from the country has developed a new fragrance marked at a price of AED 4.752 million, putting it in competition for the spot of the world’s most expensive perfume which is currently held by the Clive Christian No. 1 Collection according to Guinness Book of World Records.

Shumukh. Supplied

Called Shumukh which in Arabic means “deserving the highest”, the perfume is created by Nabeel Perfumes Group of Companies and according to Ali, is an homage to “the spirit of Dubai.” The bottle enclosing the fragrance is what contributes to the hefty price tag. It stands 1.97 meters tall and is made of 18-karat gold that weighs more than two kilos and five kilos of pure silver. Set on the bottle are over 3,500 diamonds, topaz, and pearls.

Shumukh. Supplied

According to its creators, the perfume was formulated over the course of three years and 494 trials using the finest natural ingredients. Its scent is said to last on the skin for more than 12 hours and on fabric for up to 30 days.

The perfume is on display at The Dubai Mall‘s Fashion Avenue from March 14-30.

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