Photo: Abdullah Al Musharraf. Makeup: Hessa Alajaji
Fresh, focused, and fearless, Saudi’s coolest It girls take on SS21’s bold color pop trend and share their beauty bag essentials.
NJM
Photo: Abdullah Al Musharraf. Makeup: Hessa Alajaji
Jeddah content creator Njm says her generation has a stronger voice when it comes to “advocating realness.” “You don’t need to follow specific trends and beauty standards to be cool. I believe the past generation grew up with specific beauty standards and girls struggled to meet them or felt forced to change who they were to fit in.” With millions of followers across her social media channels, she says being true to herself is a priority. “The more genuine you are, the better you are able to connect with others and your audience.”
In her beauty bag:
MAC Glow Play Blush in Groovy
Benefit Benetint
Tamtam
Photo: Abdullah Al Musharraf. Makeup: Hessa Alajaji
Saudi musician and songwriter Tamtam says it’s the lived stories around her that inspire her work. “My identity absolutely influences my work – I believe music can heal and bring positivity and shed much needed light on many situations.” With her upcoming alternative R&B meets pop EP embracing her roots more than ever before, the Riyadh and Los Angeles-based artist says it’s never been more exciting to be part of the Kingdom’s new generation of musicians. “It’s like a blank canvas that many talented Saudis are currently painting, and I’m so proud to be a part of it.”
In her beauty bag:
Gamze Big Brow Lamination Soap
Charlotte Tilbury Airbrush Flawless Finish Setting Powder
Hourglass Confession Lipstick in Red 0
Linda TQ
Photo: Abdullah Al Musharraf. Makeup: Hessa Alajaji
The Riyadh-based model and artist says that makeup is another outlet for Saudi creativity. “It’s important to show the different facets of Saudi Arabia and the culture of diversity that exists within the country. As models, it’s our mission to communicate our culture through different styles and share it with the world.” As an artist, she says her artwork flows adjacent to her modeling career. “Art is a way to make myself stand out among other models and show my talent to the world.”
In her beauty bag:
Nars High-Pigment Longwear Eyeliner in Via Veneto
Huda Beauty Glow Obsessions Palette in Medium Glow
Herbivore Rose Hibiscus Coconut Water Hydrating Face Mist
Norah Al Fawzan
Photo: Abdullah Al Musharraf. Makeup: Hessa Alajaji
Splitting her time between Riyadh and New York, model Norah Al Fawzan also works behind the scenes designing brand campaigns. Representation is important to her, to showcase all facets of her countrywomen. “Being a Saudi woman is to be special, bold, and revolutionary. I believe it is inspiring to show Saudi women in different looks, being authentic, confident, and imaginative.”
In her beauty bag:
Anastasia Beverly Hills Norvina Eyeshadow Palette
Chanel Coco Mademoiselle EDP
Nuxe Huile Prodigieuse Multi-Purpose Dry Oil
Read Next: How to Update Your Beauty Routine for Spring, Courtesy of Four Influential Regional Women
Originally published in the June 2021 issue of Vogue Arabia
Style: Noaf Namlah
Hair: Guncha Atdyyeva at E11even By 4
Makeup assistant: Nourah Osamah
