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Everything You Need to Know About Selena Gomez’s Newest Beauty Launch

Selena Gomez for Rare Beauty

Selena Gomez for Rare Beauty. Photo: Rare Beauty

Has anyone been more productive than Selena Gomez during lockdown? Despite struggling with anxiety during quarantine, and in addition to releasing her third studio album and working on both her HBO Max cooking show and a new series for Hulu, the actor, singer and makeup mogul has been busy creating and teasing Rare Beauty’s latest launch, the newly-dropped Be Vulnerable collection.

Featuring creamy formulations and a romantically pastel color story, the spring 2021 range is the third launch for Rare Beauty. The four-piece range features products for eyes, cheeks and lips, with the blendable, natural finish formulations secured in the brand’s signature baby pink packaging.

Rare Beauty Stay Vulnerable collection

Rare Beauty Stay Vulnerable collection. Photo: Rare Beauty

Exclusively available online at the Rare Beauty website, the latest launch staying true to Selena’s “celebrate who you are” philosophy, with five universally flattering shades replicated across each product.

Stay Vulnerable Melting Cream Blush

Stay Vulnerable Melting Cream Blush. Photo: Rare Beauty

Stay Vulnerable Melting Cream Blush

Delivering a natural pinched cheeks finish, this cream blush compact comes in five shades. Press in with fingers for a sheer flush or build up with a brush for a more pigmented look.

Stay Vulnerable Liquid Eyeshadow

Stay Vulnerable Liquid Eyeshadow. Photo: Rare Beauty

Stay Vulnerable Liquid Eyeshadow

Rare Beauty’s first liquid eyeshadow boasts a liquid-to-powder formula that claims to be crease-resistant. The satin finish works as a stand-alone sheer wash color, or can be used as a buildable base for more amped-up looks.

Stay Vulnerable Glossy Lip Balm

Stay Vulnerable Glossy Lip Balm. Photo: Rare Beauty

Stay Vulnerable Glossy Lip Balm

This hybrid lip balm combines the deeply penetrating moisture of an overnight lip masque with the vibrancy of your favorite lipstick, for long-lasting color and shine plus nourishing hydration.

Stay Vulnerable All-Over Eyeshadow Brush

Joining Rare Beauty’s brush range, this shadow brush recreates the shape of your fingertip for easy application. Use for blending and buffing in the Stay Vulnerable Liquid Eyeshadow, or dampen the edges for a more concise angle.

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