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This London Store is the One-Stop Shop for All Beauty Enthusiasts

Beauty enthusiasts can relate to just how exciting it is to shop for new makeup and skincare products. That feeling increases tenfold when it’s at a department store that holds all the cult-favorite luxury brands. The iconic Selfridges is the one-stop shop for anyone who is looking to splurge a little to find her most beautiful self. Whether it’s makeup that helps you make a statement, skincare that brings out your natural radiance, or season-appropriate fragrances, Selfridges is one store that has it all — and more. Here’s a glimpse of what the store offers and how you can make all of it a part of your beauty kit.

Halima Aden Photographed by Harry Carr.

With summer arriving, we can’t think of a better time than now to experiment with our beauty looks. The season is known for its bold and bright colors which people eagerly incorporate in both their outfits and makeup routines.

To make a statement with your makeup, open up your eyes with layers of mascara. Find the perfect formula for you or mix and match. The bolder and bigger, the better. The eyes are also the perfect canvas for trying out a new shade or two. Choose pigments that you can build and blend easily for a seamless look. If you’re reaching for your usual red lip to complete your look, why not update it with a different finish? Choose from matte or satin to tinted and glossy and switch things up.

As the weather heats up, so should your fragrance. At Selfridges, expect sugar and spice and everything nice when you shop from this selection of scents below.

Shop the edit at, the Selfridges app and in their stores.

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