Caviar – it goes hand in hand with luxury skincare brand La Prairie. Creating icons of the industry – including its gold and platinum lines – Caviar is the label’s most sought-after collection, with sales growing more than 15% each year. However, in its bid to develop new technology, the labs have bettered their own formula, re-imagining Skin Caviar after five years of research.
Say hello to Skin Caviar Luxe Cream Remastered with Caviar Premier. “After years of research and hundreds of formulation trials, we have new caviar science which reaches a new level,” explains Dr Daniel Stangl, the director of innovation at La Prairie. “It is the first caviar complex that combines natural Caviar Extract augmented with mimetic caviar components which are a milestone in caviar research,” he continues.
Offering anti-ageing results like never before, Caviar Premier encapsulates the full potential of natural caviar. The new extraction process now enables scientists to harvest the substance’s components fully. Assisting the dermis in regaining its firmness, Dr Stangl says, “Among other actions, Caviar Premier boosts the skin cells production of collagens, elastin, and glycosaminoglycans, reinforcing the extracellular matrix.”
If you’re not au fait with the science behind it, the secret formula of Skin Caviar is based upon the principals of lifting and firming. Encased in a rich and hydrating cream, it begins deep within, working both on the face, neck and décolleté́, offering an instantly smoother appearance. We’ll certainly be putting it to the test as we move into Fall…
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