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Kristen Stewart is the Face of Chanel’s New Fragrance

Courtesy of Chanel

Courtesy of Chanel

Chanel has signed Kristen Stewart to star in its campaign for Gabrielle Chanel, the new women’s fragrance composed by celebrated perfumer Olivier Polge. The film campaign was created and shot by British director Ringan Ledwidge, while the print ad was lensed by Paris-based photographer Karim Sadli. The campaign is set to debut in September.

The actor, who has been a brand ambassador for the storied French house since 2013, has already served as the face of campaigns such as the Métiers d’Art collections — Paris to Dallas in 2014 and Paris to Rome in 2016 — and is currently featured in the campaign for the Gabrielle bag. Stewart was also the face of the Eyes 2016 and 2017 makeup campaigns, as well as the Fall 2016 Le Rouge Collection N°1.

Watch Pharrell make history in Chanel’s latest campaign

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