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J Lo is Branching into Beauty – Here’s What You Need to Know

Jennifer Lopez

Jennifer Lopez. Photo: Getty

If you’ve never applied highlighter and prayed for results akin to the infamous “J Lo Glow”, then you’re in the minority. As renowned for her luminous complexion as she is her killer body, Jennifer Lopez knows her way around a beauty product – knowledge which it seems she’ll be putting to excellent use with a new beauty line, J Lo Beauty.

“Sunset glow…” the star wrote in a caption accompanying a series of radiant selfies on Instagram, “#JLoBeauty coming soon”. As the first hint at her new venture – and with no further details revealed – Lopez’s selfies suggest the line will include make-up products like bronzer, eyeshadow and highlighter. Whether there will be skincare too remains to be seen.

Having collaborated on a line of beauty products before, with make-up brand Inglot Cosmetics back in 2018, Lopez has never ventured into the beauty space with a range of products under her own name. However, if the new range is anywhere near as iconic as her early Noughties fragrance, Glow by JLo, it’ll be worth the wait.

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