Fresh from Paris, chic haircare and styling brand Myriam K Paris has now launched its first concept store in the Middle East, opening a new flagship salon in Dubai’s City Walk precinct. Founder Myriam Keramane says that she’s thrilled to bring her concept to the region, with the salon taking on a more playful persona than its French counterparts. “I’m so blessed to finally open my hair and beauty salon in Dubai – I can’t wait to ‘boom’ here!,” Keremane tells Vogue Arabia. “I love the Middle East, and the UAE, and thank the Emirati people for giving me the opportunity to work with them, in the most beautiful country in the world.”
The first location outside of France, the 200 square meter space has a charming pink and mint green aesthetic, and includes fun elements such as the shop-front’s Shampoo ATM, a mini gallery featuring Keramane’s NFT collection, and a barista-run beverage bar to keep clients hydrated and caffeinated. A retro-tiled retail space showcases the brand’s full haircare collection, from the popular oud cleansing and conditioning range, to Keramane’s favorite fragranced hair mists and hair nutrition gummies.
The salon boasts a dedicated space for hair and scalp analysis, with Myriam K’s diagnostic service using a micro-camera to examine each client’s hair strands and scalp condition. After identifying hair issues including reduced volume and strand density, hair loss, and scalp irritation, the trained stylist can then recommend the best-suited products and treatments to help repair, soothe, and enhance.
Hair services performed at the salon’s XL client treatment stations include Keramans’s ‘French Keratin’ smoothing treatment, in addition to cuts, color, extensions, and styling. An enclosed VIP suite provides extra privacy for clients looking for a full pampering package. The ladies only salon also offers beauty services including manicures, pedicures, threading, lash extensions, and eyebrow grooming.