Bleached eyebrows have never looked better, thanks to Gigi Hadid. The half-Palestinian model and former Vogue Arabia cover star made quite the convincing case for platinum arches when she appeared in her first Prada campaign for Spring 2019 showcasing a set of face-framing pale brows. Paired with a virtually makeup-free, natural look, and several layers of mascara, the model’s power arches lent an otherworldly charm that only served to enhance her flawless features. Further rendering the model nearly unrecognizable is a set of choppy, micro-bangs accessorized with an oversized pink headband.
The look was first championed on the Spring 2019 runway of Prada during Milan Fashion Week, where Pat McGrath bleached all of the models’ brows. Barely-there arches, which have also been sported by the likes of Kim Kardashian West and Lady Gaga, are ideal for those looking to spice up their beauty routine (new year, new you) and break out of a makeup rut. After all, if a light hair and dark eyebrow pairing is considered to be a standout look, the reciprocating style is equally as head-turning.
Those who aren’t ready to commit to platinum brows can test-drive the look by working a helping of concealer across the arches, before pressing a yellow-toned powder eyeshadow overtop. For something more permanent, reach for Sally Hansen Creme Hair Bleach For Face, which is gentle enough to use on the skin. Consider it the fresh way to reinvent your look when a manicure or bangs just won’t cut it.