Photo: Getty
In a big year for Ariana Grande, following her short and sweet engagement and private wedding to Dalton Gomez, the ponytailed singer has quietly filed a trademark request for a beauty brand. If approved, Grande can launch skin and body care products under the brand name ‘God is a Woman’.
Named for her 2018 Grammy-nominated song, the God is a Woman trademark covers skincare, body care mousse, mists, soufflés, perfumes, shower gels, and bath gels’. With the God is a Woman music video featuring the singer floating in dreamy swirls of pastel paints and intergalactic imagery, fans may already have a clue to what the brand’s theme could look like. Grande has previously launched her own successful fragrance collection, now numbering at eight releases, but the God is a Woman beauty brand is her first foray into skincare.
Photo: Stefan Kohli via Instagram/@arianagrande
Grande joins a crowd of celebrities launching their own beauty and skincare brands, with the trademark filing often first noticed by eagle-eyed fans. Last month, Harry Styles registered Pleased As Holdings for future retail of perfume and cosmetics. Model Hailey Beiber has filed a trademark on her middle name, Rhode, also with the intention to operate as a beauty brand. Earlier in 2021, singer Halsey launched her makeup brand, About Face, while Selena Gomez has announced the expansion of Rare Beauty to the Middle East this summer.
Read Next: Selena Gomez’s Rare Beauty is Launching in the Middle East
