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Meet the Latest Models to Be Named Guess Girls

Alexandria Morgan & Megan Williams Photo: Courtesy Guess

Alexandria Morgan & Megan Williams
Photo: Courtesy Guess

The Guess Girl is a time-honored tradition, and over the years many women have portrayed the brand’s sexy, fearless heroine in landmark campaigns. Claudia Schiffer, Adriana Lima, Drew Barrymore, and Anna Nicole Smith have all posed for the label, and landing one of those coveted spots fronting a Guess campaign can propel a girl into a whole new stratum of modeling—just ask Kate Upton.

The brand’s newest faces embody the blond, buxom, and sexy standard set by Smith and Schiffer, but they each bring their own charm to the mix. British bombshell Megan Williams was handpicked by Guess founder Paul Marciano and has fronted the label’s ads for everything from fragrance to handbags. Scouted on Facebook, newbie Alexandria Morgan brings a youthful charm to all her images. Here, the duo tells Style.com what it’s like to front an ad for an iconic brand.

What is it like being the face of Guess?

ALEXANDRIA MORGAN: It’s a dream come true because it’s such an iconic American brand. Everyone knows Guess; it’s sexy and it’s fun. I always loved Claudia Schiffer, and just walking the same route that she did is surreal.

MEGAN WILLIAMS: I’ve been working with Guess since I was 18. I started shooting their lookbooks then, and from there I was doing small technical presentations for them, and Paul Marciano saw me and said, “I’m going to take you to L.A., and you’re going to do a campaign.” This will be my seventh Guess campaign now, and it has just been wonderful—at this point the team feels like family.

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Alexandria Morgan
Photo: Courtesy Guess

Guess has such a strong image—what do you feel embodies the ideal Guess girl?

MW: I think it’s more about the confidence of being sexy, like showing your inner sex appeal, your power as a woman. It’s really about strong, independent women, and that’s what makes the campaign images stand the test of time. I think it’s about the confidence—get a pair of Guess jeans and then you’ll be there!

AM: True beauty comes from a good pair of red lips and a swing in your step. Being a Guess Girl is something anybody can do if they just have the right attitude and present themselves as self-assured and upbeat.

Growing up, were there any Guess campaigns that stood out for you?

MW: The black-and-white ones with Anna Nicole Smith are so iconic—always will be. And Claudia Schiffer, just because she is Guess. Everything she’s done with them and Ellen von Unwerth is just incredible. Also, I think Irina Shayk for me was wonderful—she embodies the strong, sexy, confident woman, and I’ve loved every campaign she’s done. Those three, I think, really stick out for me.

AM: Claudia Schiffer’s ads, of course, she’s one of the all-time greats. And I always loved Drew Barrymore’s campaigns, too. She was so sexy in those, and she had the cute, short hair, which was different for Guess but looked so good.

Megan Williams Photo: Courtesy Guess

Megan Williams
Photo: Courtesy Guess

You both have a strong presence on social media—do you feel it is necessary for models these days?

AM: It’s really the best way to connect with fans, one-on-one. I’ve even met a few of my fans in person, and they’re always so sweet, and I love connecting with them online. That’s probably what my favorite part of this is, being able to connect with them, through social media.

MW: I think social media—just putting aside that it is very good for us to promote ourselves—it also gives a model a voice. Often with our jobs, what we’re doing is not our choice what we look like or how we’re presented. It’s nice to have your own voice, your own style, put a bit of your personality across. And I think it’s a big thing for the public to see a bit more of us. People didn’t get to see the realities of modeling as often, prior to social media. It’s not always glamorous, and I think it’s nice for people to be able to see that and connect with you as a person.

How have your friends and family reacted to you being in such a big campaign?

AM: Incredibly amazed and supportive; my parents are just over the moon. We actually live three hours from the closest Guess store, but my dad—starting now, because a little bit of the campaign is slowly coming out—he keeps driving up to the Guess stores in Chicago, just to see if he can spot my pictures there!

—Janelle Okwodu, Style.com

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