Gwyneth Paltrow has long been a friend of the house of Valentino. She has worn its beautiful garments frequently on red carpets and even appeared in the documentary Valentino: The Last Emperor honoring the house’s founder Valentino Garavani. Fast-forward to the pending 2015 holiday season and Gwyn is hard at work rolling out a series of one-off events on her lifestyle site Goop. From November 23rd to December 24th, Goop will host a pop-up, the “goop mrkt,” at the Time Warner Center in New York City and feature a 25-piece capsule collection in collaboration with Valentino.
The capsule features a “Wonder Woman” theme and includes an ethereal floor-length gown with cascading stars; sneakers; and a military-inspired jacket. For the capsule, the Valentino designers, Maria Grazia Chiuri and Pierpaolo Piccioli collaborated with Roman street artist SOLO (as showcased in the image above).
Visitors to the pop-up will also be able to shop Stella McCartney, Carven, Juice Beauty, Kjaer Weis, and Carbon 38, among others. #valentinoxgoop #goopmrkt