From October 22nd to 24th, 32 regional brands will show at season six of Fashion Forward at the Madinat Jumeirah in Dubai. Following last season’s format, the designers will feature their Spring 2016 collections via a runway show or a presentation. On October 25th, designers will host private appointments with buyers and media at d3. Announcing the most diverse line-up so far, the founder and CEO of Fashion Forward, Bong Guerrero, stated to Style.com/Arabia, “The eclectic mix of labels highlights the abundance of talent that exists across the region, further establishing our mission to provide a platform for the best couture, ready-to-wear, and accessories designers in the Middle East.”
THE FFWD SEASON SIX RUNWAY SHOW DESIGNERS ARE:
Amato by Furne One: Extravagant and artistic couture with an international following. (UAE)
Designer: Furne One
FFWD 1, 2, 3, 4, 5
www.amatohautecouture.com
Dany Tabet: A couture atelier founded in 2007 that creates one-off couture pieces, which celebrate the female form. (Lebanon)
Designer: Dany Tabet
FFWD 4
www.danytabet.com
Dima Ayad: “Fashion that makes you feel good” eveningwear for women of all shapes and sizes. (UAE)
Designer: Dima Ayad
FFWD 1, 2, 4, 5
www.dimaayad.com
Endemage: Billowy eveningwear with traditional Omani influences. (Oman)
Designers: Nadia and Lubna
FFWD 2, 4
www.endemage.com
Fatema Fardan: Women’s ready-to-wear staples, including long dresses, blouses, kaftans, and knitwear. (UAE)
Designer: Fatema Al Fardan
www.fatemafardan.com
House of Nomad: Women’s and men’s ready-to-wear that feature Arabic calligraphy and streetwear undertones. (UAE)
Designers: Ahmed El-Sayed and Saleh Al-Banna
FFWD 5
Instagram.com/house_of_nomad
Hussein Bazaza: A Style.com/Arabia—DDFC Fashion Prize finalist and Starch Foundation alumnus creating women’s ready-to-wear. (Lebanon)
Designer: Hussein Bazaza
FFWD 1 (Starch Foundation), 5
www.husseinbazaza.com
Jelena Bin Drai: Bespoke couture blending Eastern and Western styles. (UAE)
Designer: Jelena Bin Drai
www.jelenabyjelena.com
Lama Jouni: A women’s ready-to-wear label with cultural references. (Lebanon)
Designer: Lama Jouni
FFWD 5
www.lamajouni.com
Mashael Alrajhi: Women’s and men’s casual and contemporary ready-to-wear. (Saudi Arabia)
Designer: Mashael Al Rajhi
www.mashael.co
Madiyah Al Sharqi: Women’s ready-to-wear and eveningwear featuring elegant Marie Antoinette influences. (UAE)
Designer: Madiyah Al Sharqi
FFWD 1, 2, 4, 5
www.madiyahalsharqi.com
Michael Cinco: Show-stopping couture gowns. (UAE)
Designer: Michael Cinco
FFWD 1, 4
www.michaelcinco.com
Orkalia: Ready-to-wear and couture pieces that fuse traditional techniques with modern aesthetics. (UAE)
Designer: Orchid Ganji
www.orkalia.co
Saba Tark: Couture pieces featuring modern silhouettes and experimental, handcraft textiles. (Iraq)
Designer: Saba Tark
www.sabatark.com
Said Mahrouf: A women’s ready-to-wear label with a focus on drape. (Morocco)
Designer: Said Mahrouf
FFWD 3, 5
www.saidmahrouf.nl
Starch Foundation: Highlighting women’s and men’s ready-to-wear labels. (Lebanon)
Designer Labels: Ardashes, Mira Hayek, Nour Najem, La Terre est Folle, Exocet
FFWD 1, 2, 3, 4, 5
www.starchfoundation.org
Taller Marmo: A Style.com/Arabia—DDFC Fashion Prize finalist. The label features women’s ready-to-wear, abayas, and 100% Made in Italy tailoring. (UAE)
Designers: Riccardo Audisio and Yago Goicoechea
FFWD 2, 3, 4, 5
www.tallermarmo.com
Yousef Al-Jasmi: Intricately detailed hand-stitched couture. (Kuwait)
Designer: Yousef Al-Jasmi
FFWD 5
Instagram.com/yousef_aljasmi
Zena Presley: A women’s ready-to-wear label, which often features collaborations with international artists. (UAE)
Designer: Zena Presley
www.zenapresley.com
Zaroon by Zareena: A women’s ready-to-wear label with ‘60s influences. (UAE)
Designer: Zareena
www.zareena.co
THE SEASON SIX PRESENTATION DESIGNERS ARE:
Amber Feroz: A label featuring dramatic draped eveningwear and abayas. (UAE)
Designer: Amber Feroz
FFWD 5
www.amberferoz.com
Amira Haroon: A women’s ready-to-wear label featuring trans-regional looks that focus on cuts and fabrics. (UAE)
Designer: Amira Haroon
FFWD 1, 2
www.amiraharoon.com
Arwa Al Banawi: A women’s ready-to-wear label featuring smart, casual pieces. (UAE)
Designer: Arwa Al Banawi
FFWD 5
www.arwaalbanawi.com
Bedouin: A women’s ready-to-wear label featuring minimalist designs. (UAE)
Designer: Andraya Farrag
www.bedouinstudios.com
Behnoode: A women’s and men’s ready-to-wear label with a focus on fine textiles and innovative techniques. (Iran)
Designer: Behnood Javaherpour
www.behnoode.com
Bouguessa: A womenswear label featuring contemporary, luxury abayas. (UAE)
Designer: Faiza Bouguessa
FFWD 5
www.bouguessa.com
Elio Abou Fayssal: A couture label featuring body-sculpting gowns. (Lebanon)
Designer: Elio Abou Fayssal
www.elioaboufayssal.com
Nasiba Hafiz: A women’s ready-to-wear label highlighting vintage fabrics and color. (Saudi Arabia)
Designer: Nasiba Hafiz
www.nasibahafiz.com
Zaid Farouki: A women’s ready-to-wear label that implements couture techniques and embroideries. (Jordan)
Designer: Zaid Farouki
Instagram.com/zaidfarouki