The Boutique 1 Group has announced that it will open the first Isabel Marant flagship store in the GCC this August, with the designer’s Fall 2014 collection. Located on the second floor of Mall of the Emirates in the Fashion Dome area, the boutique will be dedicated to Marant’s main ready-to-wear line, next to her collections of shoes and accessories, as well as her more affordable diffusion line, Isabel Marant Étoile.
Reputed for her nonchalant, bohemian chic aesthetics, Isabel Marant started her eponymous women’s ready-to-wear line in 1994, after gaining considerable experience in designing accessories. The label quickly became a favorite among fashion celebrities, including British multitasker Alexa Chung, model Kate Moss, and designer Victoria Beckham, among others.
Aside from Isabel Marant, Boutique 1 Group operates a growing retail portfolio that represent a range of international brands via flagship stores in the region, such as Elie Saab, Missoni, Diane Von Fürstenberg, and Y-3, among others.
