Now there’s an even easier way to scoop up those covetable Balmain wares Kendall and co. have been sporting, thanks to the fashion house’s new website. Designed by Meri Media with the help of Balmain creative director Olivier Rousteing, the new site offers an expanded e-commerce platform and features merchandise in a minimal way. To highlight its new look, Balmain.com will feature short clips dubbed “Enroll #BalmainArmy” that detail products from the Fall 2014 collections, which are currently available in the online shop. Get your exclusive first look here.
Enroll in the Balmain Army
