The House of Guerlain is looking to test our senses, yet again. Reminiscent of the iconic L’Heure Bleue fragrance—which translates to “the bluish hour”—a set of just released perfumes intends to associate colors and scents. Dubbed the Color Collection Flacon Quadrilobé, the ornate set plays on the notion of being able to see, smell, and even taste colors, which is a neurological phenomenon known as synaesthesia. The lavish line up features five opulent fragrances that are a unique blend of color, aroma, and high quality ingredients that come encased in a stunning flacon and luxurious amethyst box bearing the French beauty House’s iconic sun motif.
Originally dreamed up by Baccarat in 1908 for Guerlain’s Rue de la Paix perfume, the Quadrilobé bottle (now crafted by Brosse Glassworks for private and exclusive collections only) is unveiled in color for the first time. The selected hues reflect those of precious stones such as sapphire, ruby, emerald, amethyst, and amber. The gem-colored bottles house five unique fragrances that pay homage to classics from The Exclusives Collection.
The olfactory offering—available exclusively at the 68 Ave des Champs-Elysées Guerlain boutique—retails for US $740; AED/SAR 2,718 per bottle, making the new Guerlain perfume a must-have collector’s item.