It’s no secret that we have entered a new hair era, one in which we eschew standing appointments at blow-dry bars in favor of letting our natural texture fly. No more obsessive flatironing and relaxing spirals, kinks, or coils. A quick scroll through Instagram will reveal plenty of cool girls—like Rihanna, Karlie Kloss, Jourdan Dunn, Imaan Hammam, Grace Mahary, Sara Sampaio, Stella Lucia, Chrissy Teigen, and Cindy Bruna—who have adopted this mantra, whether they boast natural curls or coax them out of straight strands. If you want to follow in their wave-embracing ways, stock up on products that moisturize (curls tend to be drier), define, and soften. Here are a few that will do the job.
Living Proof Curl Leave-In Conditioner
Frizz is partly a result of dryness, so infusing strands with moisture can go a long way in terms of fighting flyaways. Post-shower, apply this silicone-free cream that keeps curls intact and repels humidity via a high-tech emollient and polymer blend.
US $26; AED/SAR 95, Buy it now
Oribe Cleansing Crème for Moisture & Control
Traditional shampoos can strip curls of moisture, but this non-foaming formula laced with oils, fruit extracts, and water-mint essence rids strands of dirt, oil, and buildup minus sulfates or surfactants.
US $44; AED/SAR 162, Buy it now
Original Moxie Just Gel Styling Concentrate
Gel is nothing to be afraid of—unlike its curl-scrunching predecessors, this alcohol-free formula provides hold while leaving spirals blessedly crunch-free.
US $18; AED/SAR 66, Buy it now
DevaCurl SuperCream Coconut Curl Styler
Designed for “super curly girls,” this coconut-oil-infused styler stretches, softens, tames, volumizes, and adds shine to the wildest of ringlets.
US $28; AED/SAR 103, Buy it now
Qhemet Biologics Castor & Moringa Softening Serum
Perfect for thick, coarse curls, this oil-enriched leave-in softens, moisturizes, and acts as a shield against anything and everything summer throws at you.
US $13; AED/SAR 48, Buy it now
—Katie Dickens, Style.com