Beauty editors got a first look at the house’s expanding cosmetic offerings, including new eyeshadow colors and textures, a liquid bronzer and blush (both available in April), Cheek Fabric (a pigment-rich powder blush out in March), and the brand’s newest star: Eye&Brow Maestro—a multiuse product in eight different colors hitting shelves in September. Based on L’Oréal (the brand’s holding company) hair color science, Eye&Brow Maestro is a satin-finish polymer and pearl-based sliding gel formula that is waterproof and offers round-the-clock wear. And because it is the result of collaboration between hairdressers and makeup artists, it also works on the lids as a liner or eyeshadow.
Makeup artist Linda Cantello employed a few of the new products for the runway look she dubbed “a nod to India in Paris,” based on dramatic contouring (which she did using a well-blended eye pencil and Cheek Fabric in a taupe hue); a straight, strong brow (created with the forthcoming Eye&Brow pencil in a shade darker than each girl’s natural hair color); and intense eyes. “I used only two shadows [a custom blend of Eyes to Kill Solo eyeshadows in #11 and #7, arriving in May], but they are so reflective they look like four,” she noted. Along with mascara on top lashes only, the finishing touch was what Cantello called “manicure minuit” (midnight manicure). Nail Lacquer in Bleu d’Armani served as the base, and a top coat called Navy Glass (also due in September)—specially formulated to reprise the impression of stained glass by amping up color with each successive coat—boosted shine. Crystal-encrusted scarves wrapped tightly around models’ heads completed the exotic and glamorous “nomade” persona.
