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Look Inside the New Roger Vivier Dubai Flagship

Roger Vivier has opened the doors of its new Dubai flagship. Located in the Mall of the Emirates, the boutique marks the third home for the luxury label in the UAE (with current locations at Level Shoes in The Dubai Mall and The Galleria in Abu Dhabi). Speaking to, creative director Bruno Frisoni revealed, “Dubai is a fashion mecca. Being here is like being in the center of fashion in the Middle East, and I love it.”

The new address boasts a grand marble façade that features a myriad of Roger Vivier’s signature buckles, and encompasses the Maison’s signature French spirit. “The Parisian style is recognizable in the Roger Vivier store at the Mall of the Emirates,” declared its global brand ambassador, the French fashion icon, Inès de la Fressange. “It’s the great Middle East atmosphere too, which makes the place really special,” she emphasized.

Inside, the French style is evoked via a glossy pale pink interior decorated with contemporary furniture to accentuate the dark lacquer plinth fixtures that line the walls. Meanwhile, the coveted shoes and handbags resemble sculptures on display.

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